PG PROGRAM IN MANAGEMENT
  Specialization in Sales and Digital Marketing

• If you’re looking to upgrade your skills as a professional in sales and business development, or want to advance your career in this digital world, this program is for you. Become a leader in Sales and Business Development by mastering concepts like Business Growth Strategy, Distribution Management, Business Finance and much more.
• Advance your career in Marketing with in-depth specialisation in Digital Marketing, Marketing Analytics, Advanced traditional marketing channels and much more.

You need to pay INR 15,000 to block your seat.

Post this program, you would get an industry relevant and recognised Post Graduate Certification in Management - specialisation in Sales and Digital Marketing from IMT Ghaziabad in association with UpGrad. You will also receive a comprehensive report with your skills and competencies relevant to digital marketing as a result of all your assignments. To an employer, this will serve as a much more indicative proof of your abilities than a usual program completion certificate.

You need to be an undergraduate or equivalent degree holder.

You will need to spend 7-8 hours per week to get optimum results and learning.

Overall this Program would have 100 hours of video content (~ 2.5 hours per week) - broken down into small easy-to-complete segments that you can watch on the go across devices. The rest hours of engagement would be a mix of industry projects, live instructor sessions, mentoring sessions and online and offline meetups.

You can learn this program from any city in India and abroad.

The curriculum is not made only by the academicians but also by industry experts, which makes it extremely relevant to working professionals. Along with it, our Support Services, Career Assistance, Live Session make it a classroom experience which no one else in the market can offer.

Our programs have a strong experiential component which would prepare you to apply your learning on the job. Learn - Experience - Apply. Cases and industry projects will help you to experience the real life challenges in Management. These will enable you to step into the shoes of leading Managers at Companies and put to use the theoretical learning in an experiential manner. Post this program, these will serve as a portfolio of projects you can illustrate to your potential employers.

The program has been made in collaboration with faculty from India’s top ranked MBA college and industry leaders from India’s leading corporates. This ensures that the curriculum is not only updated with latest academic developments but also is absolutely job relevant. The program not only covers sales and marketing in detail but also familiarizes the student with different aspects of business like Finance, Legal, HR etc which are important at managerial level.

You can either pay your tution fees in full before the course starts, or you may opt for flexi-payment options best suited to your requirements. You can now avail a 12-month interest free EMI. You also have the option to select a longer tentured plan should the above not suit your requirements. Please get in touch with the admission counsellor for more information. We sincerely hope that the above helps ease out the process for you. 

Refund Policy
1.    You can claim a refund for the course at any time before the cohort start date by sending an email request to your Student Mentor and Admissions Counselor with reasons listed. Processing fee of Rs. 10,000 will be levied in case refund is claimed.
2.    Student has to pay the full fee within 10 days of payment of caution amount or cohort start date, whichever is earlier, otherwise the admission letter will be rescinded and processing fee of Rs. 10,000 will be levied.
Further, the fees is non-refundable once the classes commence. Request for refund must be sent via e-mail in the prescribed Refund Request Form. The refund will be processed within 30 working days of commencement of the program after being duly approved by the Academic Committee.

Every quarter, offline networking events called Basecamps are conducted in major cities of Delhi, Mumbai, Bangalore, etc. Alumni of all batches of the program are invited to these events which help to make a connection with your fellow participants, along with group projects, industry interaction and much more. Career Workshops for freshers and young professionals with F2F counseling will also be held at BaseCamps.

Top 50 performers of the program would be eligible for -
- Deep-Dive Session in IMT-Ghaziabad’s Social Media Lab
- Deep-Dive Sessions in IMT-Ghaziabad’s Marketing Analytics Lab with crash course on key CRM systems
- Leadership & Communication Seminar with IMT-Ghaziabad Faculty  

• Dedicated Student Mentor from UpGrad to help you in all your non-academic queries. The mentor is available to guide you at every step - if you have some problem with the platform if you are finding difficulty in meeting deadlines etc, he/she is there with you and available on WhatsApp, Email, and the UpGrad platform.
• Extensive academic support through Discussion Forum, weekly TA-Sessions. Just like in a university, your batchmates will help you with any academic queries. This will happen via the discussion forum.
• Other than your peers, you also have TAs (Teaching Associates) for any academic query. Your academic queries would be solved by Faculty and TAs in 36-48 hrs.

The course is structured in such a way that you have 13 project assignments and other assessments distributed throughout the course. These assignments can be solved as and when you are doing the course and does not require any additional exam at the end of the course.

The course consists of 13 industry projects, 2 Live projects, 3 Mentorship sessions and 3 Offline meetups.

No, these are not mandatory but are additional facilities available for networking, career growth, and practical learning.